In today's digital era, the way we shop is constantly changing. One of the most exciting developments is the introduction of 3D models and augmented reality (AR) features. These technologies not only streamline the buying process, but also the way we furnish our homes. In this blog post, we will take a closer look at these innovations and examine their impact on the furniture market.
What is 3D furniture?
3D furniture are digital models of furniture
that are created using computer graphics. These models are extremely detailed and allow you to view pieces of furniture from different angles. From sofas to beds to dining tables, virtually any type of furniture can be created in 3D. This technology provides a realistic representation of the furniture, allowing consumers to develop a better understanding of design, proportions and materials.
The role of augmented reality (AR)
Augmented Reality (AR) showcases the 3D furniture in your own room. Using an AR-enabled smartphone or tablet, you can project pieces of furniture into your surroundings in real time and see how they appear in the rooms. Modern mobile phones and high-quality 3D models take into account not only the correct dimensions, but also color and texture.
This gives you a realistic picture of how a piece of furniture will fit into your living space before you buy it. AR creates a seamless connection between the digital and physical worlds and enables better purchasing decisions.
The benefits of 3D furniture and AR
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Better purchasing decisions: Pieces of furniture can be visualized in your own home. This leads to more informed purchasing decisions and reduces disappointment upon receipt.
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Personalized experiences: Furniture variants can be adapted to individual needs and furnishing style by trying out different colors, materials and sizes.
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Time and cost savings: Design your own showroom at home. Visits to showrooms are reduced or no longer necessary. Save yourself time when making a decision - without taking any risks.
The future of furniture purchasing
The introduction of 3D furniture and AR functions is just the beginning of an ever more interactive and personalized shopping experience in the furniture industry.
We have been relying on 3D models and AR functions for some time. So far we have already made over 5,000 models available in our online shop and more models will follow within the next few weeks, so that we will have over 10,000 models available by the end of March 2024. We are also constantly expanding our digital offering and relying on further future technologies.